Sep 28, 2019
What do the infinite game, context and being indispensable have in common? These are all part of my favorite learnings in September.
Sep 20, 2019
Three steps to a killer message. Zach Messler has fine-tuned this methodology. What is it? What does it do? And why does it matter? Define those three steps and you have the start of a killer message for your business.
We all know what we do but when don't understand why it matters, can we relate to our audience?...
Sep 13, 2019
Building What Works, both the podcast and the online network, represents the culmination of 10 years of entrepreneurship for Tara McMullin. While the path has not been a direct route to where she is now, it is not far from what she had envisioned at the start of the journey.
In this episode of The Pursuit of Purpose,...
Sep 6, 2019
Brand strategy is important but is often considered an unnecessary task or busy-work. This couldn’t be further from the truth. A brand strategy, especially when it is interlocked with your business strategy, can make your day-to-day life as a leader, owner, or entrepreneur so much easier.