The Pursuit of Purpose with Amy Austin

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Image a world where you and your purpose are aligned. Lead with intention – through life and business. Discovering your purpose leads to clarity, consistency, and confidence making daily tasks to business decisions easier.

The Pursuit of Purpose explores how to put your unique purpose to work building an authentic and successful service-driven brand.

Your host, Amy Austin, is a successful entrepreneur, coach, speaker and brand strategist. Her experience spans over 20 years and several service industries including healthcare, software, and entertainment. Additionally, she leads workshops focused on defining your purpose and using it as the foundation of personal and business brands.

Our stories start with purpose.

January: the shortest and longest month

Jan 31, 2021

January has been the shortest and the longest month. Christmas seems like yesterday. But the last two weeks have felt like a month or longer.

Why? I started teaching a course at a local community college. Just when the teaching arrangements were finalized, client opportunities started to come again. And like many...

Brands start with trust

Jan 23, 2021

Successful brands start with trust. As Scott J. Miller starts building his new brand, independent of the Franklin Covey company, it must start on a foundation of trust. Miller recently moved on to become an entrepreneur, focusing on leadership development, keynote speaking, and continuing on as the host of the On...

Don't forget about PR

Jan 15, 2021

Don't forget about PR - public relations (not press release).

Public relations is a valuable way to increase brand visibility. In a recent episode of Building a Story Brand, Donald Miller included the press release as one of the key pieces of a campaign. While I agree with him, I believe he was thinking too small....