Mar 28, 2021

"Clear is kind. Unclear is unkind." I shared this quote from Brene Brown recently. And just putting it out into the universe has brought so many examples of this to light.

In this episode, I share my thoughts about the variety of ways that uncertainty and the lack of clarity make the task at hand harder - for your...

Mar 21, 2021

What you’ll hear in this week's episodes are snapshots from the seven most popular interviews that when brought together take you on a journey of purpose, strengths, and how incorporating those into your brand and storytelling efforts reap many rewards. The links for each episode will be included in the show notes.

As...

Mar 15, 2021

Let's talk about why a brand strategy is important. Having a strategy for your brand saves you from unnecessary work, it helps you make decisions rooted in the purpose of your business, and it offers confidence in the direction your business will go in the future.

Brands are the sum of all experiences with your...

Mar 7, 2021

What is a niche? Niche is an important part of your brand and marketing. And how is a niche different than your target audience?  Or is it the same thing? Or part of your target audience?

In this week's episode, I explore the various definitions of niche, how temperament can be a differentiator for our brands, and the...

Mar 1, 2021

Simon Sinek's latest book, The Infinite Game, is about understanding the difference between the infinite mindset and the finite mindset. He recently did an interview with Brene Brown on her podcast, Dare to Lead. It is well worth the time to listen - in fact, I've listened to it twice.

In this week's episode, I share my...