Preview Mode Links will not work in preview mode

Image a world where you and your purpose are aligned. Lead with intention – through life and business. Discovering your purpose leads to clarity, consistency, and confidence making daily tasks to business decisions easier. 

The Pursuit of Purpose explores how to put your unique purpose to work building an authentic and successful service-driven brand. 

Your host, Amy Austin, is a successful entrepreneur, coach, speaker and brand strategist. Her experience spans over 20 years and several service industries including healthcare, software, and entertainment. Additionally, she leads workshops focused on defining your purpose and using it as the foundation of personal and business brands.

Our stories start with purpose.

Sep 30, 2021

Branding. Marketing. What is the difference? Is there a difference? Everyone has an opinion. Including industry professionals - there isn't a standard definition of either branding or marketing. 

Branding is.... Marketing is...

There are so many different ideas, opinions, and nuances to these two words. Clients...


Sep 20, 2021

How do you respond when clients ask for services you don’t offer – but they think you do or should?

It is easy to let this question get under your skin or at the very least, start that little voice of self-doubt in your head chattering. Whether you start wondering if you SHOULD be offering the service or if you get...


Sep 13, 2021

Do you aspire to be a thought leader in your industry? My guest Carol Cox helps women create a signature talk to put them on the path to thought leadership.

Being a thought leader is about inspiring your audience to dream with you - helping them see your vision of the world and benefit from this newly imagined version...